Don’t expect McDonald’s to rest on its burgers.
Disappointing sales have led the fast food giant to begin testing new menu items, including three new varieties of its prized Quarter Pounders.
The new burgers in development include a Habanero Ranch Quarter Pounder, with white cheddar, hickory-smoked bacon and a new habanero-ranch sauce; a Deluxe Quarter Pounder, with American cheese, lettuce, tomato, red onion, pickle, mayonnaise and mustard; and a Bacon and Cheese Quarter Pounder, with American cheese, bacon, red onion, pickle, mustard and ketchup.
The company is also getting ready to launch a new McMuffin made with egg whites.
The Oak Brook, Ill.-based chain is testing its new fast food products during a time of major transition for consumer goods companies in the United States, as Nation’s Restaurant News reports.
McDonald’s posted its first monthly sales drop in nine years earlier this month, amid a loss of customers to rival chains such as Burger King. McDonald's global same-store sales fell 2.2 per cent in October.
Soon after that sales drop made headlines, McDonald’s announced plans to replace its U.S. president, Jan Fields, who has been with the company for more than 35 years and who drove the expansion of its popular McCafe drink menu.
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TXT 24
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