Until a few weeks ago, Starbucks’ most expensive coffee was the citrusy, milk-chocolatey Jamaica Blue Mountain, available for $30 for a half-pound of beans, or $4.50 for a tall, brewed cup.
But that’s small beans compared with Starbucks’ newest premium coffee, the “Costa Rica Finca Palmilera.” Made from a rare, heirloom, hard-to-grow coffee varietal called “Geisha,” it costs $40 for a half-pound bag.
Or it’s $6 for a tall cup, and $7 for a grande. And that’s for plain, black coffee with nothing foamy, gingerbready or peppermint-mocha-y about it.
So who’s going to buy it?
For starters, not drive-through drinkers; Starbucks is only selling it in stores with Clover brewing machines. Starbucks’ Geisha coffee, named after the Ethiopian city where it was originally discovered, is only available in 48 Clover-equipped stores in the Pacific Northwest. About half of those stores are in Seattle.
Starbucks has plans to offer Geisha nationwide next year.
SF Gate has much more to this story, to read about it CLICK HERE.
TXT 24
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