'Tanning Mom' Gets Her Own Doll

By NBC Connecticut

Credit: TMZ.com / HeroBuilder.com

Patricia Krentcil, the New Jersey mom accused of putting her 5-year-old in a tanning bed long enough to get burned, now has a new doll fashioned in her likeness.

May 9, 2012 Updated May 9, 2012 at 8:03 AM PDT

The New Jersey mom accused of child tanning abuse is still riding her 15-minutes-of-fame wave, thanks to Herobuilders in Oxford. She's inspired the Tanorexic doll, which HeroBuilders.com is selling for $29.95.

"Yes of course she inspired it," Hero Builders founder, Emil Vicale, said. "Why would I make something as hideous as this?!

"This is our first ugly doll," Vicale said, laughing. Maybe this is a new genre for us!"

Patricia Krentcil, who admittedly loves to tan, was charged with child endangerment after taking her 5 year old daughter with her to a local tanning salon. She pleaded not guilty to that charge last week and said her daughter got sunburned while hanging out in the yard without the proper protection.

Vicale, who runs his spoof-doll operation out of Connecticut, thinks ugly might just pay off. "Maybe this is our new thing. Maybe ugly is in this year."

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